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Niranjan Ojha (Ph.D.) - Pratidhwani the Echo

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প্রতিধ্বনি
ISSN: 2278-5264 (Online)
ISSN: 2321-9319 (Print)
A Peer-Reviewed Indexed Journal of Humanties & Social Science
Impact Factor: 6.28 (Index Copernicus International) 3.1 (InfoBase Index)
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31 January 2026
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Niranjan Ojha (Ph.D.)

Volume-XI, Issue-II, January 2023
Volume-XI, Issue-II, January 2023
Published Online: 31.01.2023
Page No: 166-174
Pleasure Tourism for Sustainable Tourism development in Nepal
Niranjan Ojha (Ph.D.), Associate Professor, Central Department of History, Tribhuvan University, Kirtipur, Nepal
According to Tourism policy 2009 the key tool for Nepal's socioeconomic progress is tourism. It focuses on the raise of the standard of living of the Nepalese people, improving quality, accumulating foreign reserves, and creating jobs. The preservation of the environment, the economy, and socio-culture are the goals of sustainable tourism, is the main goal of the Nepalese tourism policy. The Nepalese government views tourism as a vital engine for long-term growth. With so many tragic events people are tense and seeking relaxation throughout the world. Pleasure can be defined as eternal peace or relaxation. Western scholar defines pleasure as the external matter such as relaxation of the body. But relaxation of the body is not just the pleasure. To realize pleasure one should realize it eternally. In order to maintain world harmony, and people’s relaxation, pleasure tourism may be utilized to advertise and sell amongst nations, civilizations, and people of different spiritual and cultural backgrounds. The promotion of pleasure through tourism has the ability to advance society and a nation. With the concept of Pleasure tourism, promoting Nepal as a destination for international mourners and promoting eternal pleasure for seekers. This article aims to examine the significant subject of eternal peace which can be denoted as pleasure in tourism and is based on qualitative research. To gather the data, indepth interviews, FGDs, and library research methods are being used. The importance of outstanding tourist development and eternal peace building is also emphasized in this research. As a result, the discussion aims to develop a pleasure tourism concept in Nepal. The results might contribute to preserving the positive relationship between travel and stability.
Keywords:  Pleasure- Devotional--Mitigation – Tourism Business- Sorrow-External Peacepolitics, presence, excluded, women, democracy, representation
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