প্রাচীন ঢাকা থেকে বিশ্ব দরবারে জামদানি: ঐতিহাসিক বিবর্তন, অর্থনৈতিক প্রভাব ও বৈশ্বিক মূল্য শৃঙ্খল বিশ্লেষণ
Volume-XV, Issue-I, October 2026
Volume-XV, Issue-I, October 2026 | ||
Received: 15.10.2026 | Accepted: 27.10.2026 | |||
Published Online: 31.10.2026 | Page No: 52-70 | |||
DOI: 10.64031/pratidhwanitheecho.vol.15.issue.01W.135 | ||||
প্রাচীন ঢাকা থেকে বিশ্ব দরবারে জামদানি: ঐতিহাসিক বিবর্তন, অর্থনৈতিক প্রভাব ও বৈশ্বিক মূল্য শৃঙ্খল বিশ্লেষণ সিনথিয়া ইসরাত, পিএইচডি গবেষক, ইতিহাস বিভাগ, চট্টগ্রাম বিশ্ববিদ্যালয়, বাংলাদেশ | |
Jamdani from Ancient Dhaka to the Global Stage: An Analysis of Its Historical Evolution, Economic Impact, and Global Value Chain Sinthia Israt, Research Scholar, Department of History, University of Chittagong, Bangladesh | |
Jamdani is a living historical record of the interplay between the geographical distinctiveness of ancient Dhaka, Mughal political economy, colonial disruption, and the contemporary global market. This article analyses the historical evolution of Jamdani from ancient Dhaka to the world stage and its economic impact, particularly the unequal distribution of value along its supply chain. Using a qualitative, historical-analytical case study design, it integrates Bourdieu’s cultural capital, Wallerstein’s world-systems analysis, Gereffi’s global value chain approach, and Nye’s and Anholt’s concepts of soft power and nation branding. The findings show that the craft flourished under Mughal patronage, collapsed under colonial exploitation, and revived after UNESCO’s Intangible Cultural Heritage inscription (2013) and Geographical Indication registration (2016). These recognitions have converted weavers’ embodied knowledge into institutionalised capital that commands premium prices, yet in a buyer-driven chain most gains accrue to intermediaries and international brands, while weavers receive roughly one-tenth of the final price. The article proposes a phased policy framework combining blockchain-based traceability, producer-owned digital marketing, and strict enforcement of Geographical Indication law. | |
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